Case Study: Pipework Suppliers boosts e-commerce conversions with Maratopia

Pipework Suppliers boosts conversion rate to 7.2% with Maratopia

Pipework Suppliers, a family-run industrial and retail piping business, faced the challenge of an outdated website that could not support their company's growth. Their original site provided a poor user experience and was not optimized for mobile devices, which was critical for their trade customers. They engaged Maratopia Ltd to design and develop a new e-commerce solution.

Maratopia implemented a cost-effective Shopify website designed for simplicity and mobile accessibility, fixing navigation issues that complicated the user experience. The solution significantly improved the site's performance and user journey, leading to a conversion rate of 7.2%, which far exceeds the national average of 1.8%. This new site from Maratopia made it much easier for customers to navigate and purchase products, directly impacting Pipework Suppliers' sales.

Pipework Suppliers