Case Study: Mainstream Fiber Networks boosts field sales performance with Mapsly

Mainstream Fiber’s Field Team Leveled Up with Mapsly Smart Mapping and Real-Time Visibility

Mainstream Fiber Networks, a provider expanding fiber-optic internet across rural Indiana, faced a challenge with its field sales and marketing teams. They needed a mapping and routing solution that could deeply integrate with their HubSpot CRM to manage hundreds of thousands of serviceable addresses and replace their limited, disconnected tools.

By implementing Mapsly’s smart mapping platform with optimized routing and real-time visibility, the team gained a centralized system. The solution featured visual territory management and custom check-in workflows that synced with HubSpot. Mapsly helped the company save 96 hours on territory mapping, increase dealership visits by 30% weekly, and save each rep two hours daily on data entry. Most significantly, the empowered field sales team became the top channel, contributing nearly half of all monthly sales.

Mainstream Fiber Networks

James Yount

Admin & Systems Lead