Case Study: St. Louis CITY SC achieves 84% fan satisfaction and seamless game-day navigation with Mappedin

How St. Louis CITY SC uses this cutting-edge technology to create an unforgettable game-day experience

St. Louis CITY SC, the Major League Soccer club playing at CITYPARK, wanted to create a best‑in‑class match‑day experience and help fans and staff navigate the 22,500‑seat venue and surrounding activations. To solve this, they partnered with Mappedin to provide an interactive stadium map integrated directly into the St. Louis CITY SC app so fans could find seats, food, merch, activation zones and amenities with ease.

Mappedin’s solution—an in‑app, 3D interactive map with search, filters, Save My Section, vendor suggestions and analytics—gave fans CITYPARK at their fingertips and helped staff familiarize themselves with the venue. The result: an average 84% CSAT from pre/during/post‑match surveys and the map becoming the second most‑used feature in the official app on match days, with Mappedin’s analytics informing ongoing improvements to the fan experience.

St. Louis CITY SC

Aaron Brewer

Senior Product Manager, Digital Experience