Case Study: Getaways by Southwest boosts vacation package bookings by 27% with Mapbox

Getaways by Southwest increases vacation package bookings 27% with Mapbox

Getaways by Southwest, a vacation package brand from Southwest Airlines, needed to provide customers with an interactive hotel map for their booking site to show hotel locations and proximity to attractions. They turned to their existing vendor, Mapbox, to implement a solution using Mapbox GL JS and Studio to create a seamless and branded digital journey.

Mapbox provided highly customizable and interactive maps that integrated across multiple systems, allowing customers to toggle between list and map views and click on hotels for details. The solution resulted in a measurable increase in conversions; customers who engaged with the Mapbox map booked vacation packages at a 27% higher rate than those who did not.

Getaways by Southwest