Case Study: a global payments leader unlocks $10.7M in projected profit with Map My Customers

Global Payments Leader unlocks $10.7M in projected profit with Map My Customers

A global payments leader with a field team of 250 representatives faced the challenge of its sales force losing significant time to manual work. Reps were spending an average of 9 hours per week on CRM updates, route planning, and data entry, which limited their ability to identify new accounts. To address this, they implemented Map My Customers.

The solution from Map My Customers provided a single platform for planning, selling, and logging activities. This enabled territory visibility, route optimization, and real-time prospect discovery. The results included a 4x reduction in admin time and a 3.5x increase in new accounts identified per week. Map My Customers helped project an additional $81,900 in gross profit per seller, leading to a total projected increase of $10.7 million across the entire team.