Case Study: Mindvalley boosts Instagram masterclass sign-ups with Manychat

Mindvalley boosts Instagram sign-ups by 522% with Manychat

Mindvalley, a company specializing in online personal growth courses, faced a challenge converting its 1.3 million Instagram followers into sign-ups for its free masterclasses. Their manual process of using "link in bio" and replying to DMs was slow, causing lost interest and low conversions. They partnered with Manychat to automate and improve this engagement.

Using Manychat's Instagram automation features, including keyword triggers and User Inputs, Mindvalley created a conversational sign-up flow directly within Instagram DMs. The solution provided instant responses, personalized conversations, and seamless live chat handoffs. This approach led to a 522% increase in masterclass sign-ups and a 99% decrease in response time, adding over 7,200 new contacts through Manychat.

Mindvalley