Case Study: Rouba’s Food Journey achieves 2x industry-average engagement with Manychat

AdSocial boosts reach 6,200% with Manychat

The customer, AdSocial, a social media marketing agency, partnered with the vendor Manychat to help food creator Rouba Shahin overcome the challenge of increasing her organic reach and engagement on Instagram and Facebook without using paid ads. The goal was to stay visible in the feed, drive higher engagement, and generate revenue for both Rouba and her brand partners while maintaining a 100% organic strategy.

AdSocial implemented a solution using Manychat's DM automation to instantly deliver content to users who commented on Rouba's posts. This strategy resulted in a massive increase in organic reach, with Facebook reach up 6,200% and Instagram reach up 907%. The campaign also achieved a 2.77% engagement rate, double the industry average, and gathered over 9,000 organic opt-ins, contributing to a total audience of over 270,000 followers.

AdSocial