Case Study: Peko-Peko brings kawaii Mexican-Japanese branding to life with Manifiesto Mx

Peko-Peko builds a joyful brand universe in 2024 with Manifiesto Mx

Peko-Peko, a brand that merges Japanese kawaii culture with Mexican vibrancy, needed to translate this unique feeling into a comprehensive visual identity. They engaged the vendor Manifiesto for branding and 3D graphics services to build a playful and heartwarming experience for their audience.

Manifiesto crafted a complete solution for Peko-Peko, including a joy-filled logo and meticulously modeled 3D characters. Every element was designed to spark delight, successfully celebrating a nostalgic yet new cultural mashup. The result was a boundless universe for the brand, bringing its charming mascots to life and achieving its goal of creating a magical, playful identity.

Peko-Peko