Case Study: Breast Cancer Now achieves a 53% increase in event sign-ups with Manifesto

Breast Cancer Now boosts Afternoon Tea sign-ups by 53% with Manifesto

Breast Cancer Now partnered with Manifesto to address challenges stemming from recent mergers and a fragmented digital ecosystem. Their goal was to create a unified digital platform to better support their mission of eradicating breast cancer and improving patient experiences.

Manifesto implemented a comprehensive solution involving a hybrid headless technical architecture, an object-oriented user experience framework, and a new digital brand evolution. This initial phase of their unification strategy yielded a significant measurable impact: the launch of a new multisite for fundraising events led to a 53% increase in sign-ups for their flagship event and a 20% increase in income.

Breast Cancer Now