Case Study: Retail Brand Alliance achieves 99.85% vendor order accuracy and 2-day faster fulfillment with Manhattan Associates

RBA maintains Brooks Brothers’ tradition of quality and service with new supply chain solutions

Retail Brand Alliance (RBA), owner of Brooks Brothers, operates 200 U.S. outlets and faced a complex inventory challenge: a large SKU assortment with small per-store quantities that risked stock-outs and inconsistent cross-channel customer service as the business expanded domestically and into Europe. RBA needed greater vendor and inventory transparency to deliver the same high-quality experience in stores, online and by catalog.

RBA deployed Manhattan’s Warehouse Management, Supplier Enablement/Extended Enterprise Management, Supply Chain Visibility and Event Management to enable ASNs, in‑transit allocation and near‑real‑time tracking. The project raised vendor order accuracy to 99.85% and vendor compliance to >99.7%, sped order processing by two days, enabled product pre-allocation up to six weeks earlier, touched ~60% of daily volume with replenishment, and is expected to save $200k–$400k annually while improving customer service and freight efficiency.

Retail Brand Alliance

Mauro Calderan

Vice President