Case Study: Cabela’s achieves multichannel supply chain efficiency and improved customer service with Manhattan Associates

Cabela’s Outfits The Outdoor Lifestyle With Multichannel Supply Chain Solutions

Cabela’s, a leading U.S. outdoor retailer and the country’s largest direct marketer with 20 destination stores, three distribution centers and roughly 300,000 SKUs from 5,000+ vendors, faced rapidly growing multichannel complexity after expanding into brick-and-mortar retail. Manual processes, rising data volumes and poor inventory visibility left stores overstocked in the back room, out of sync with sales, and unable to make accurate forecasts across channels and seasons.

Cabela’s implemented Manhattan’s Warehouse Management, Replenishment, Assortment Planning and supply-chain intelligence to centralize common functions while honoring channel differences. The integrated solution enabled near–real-time floor replenishment, weekly 52‑week SKU forecasting and 90‑day order projections to DCs, leading to higher operational efficiency, lower costs, better customer service, improved inventory visibility, reduced freight and scalable support for ongoing growth.

Cabela's

Angelo P. Sakis

Vice President of Inventory Planning and Purchasing