Case Study: Artist Barbara Gothard achieves a rejuvenated online portfolio and streamlined audience outreach with Managed Artwork

Barbara Gothard - Customer Case Study

Barbara Gothard, a Palm Springs–based artist known for complex paintings that explore organic and abstract contrasts, turned to Managed Artwork to rejuvenate her online portfolio. As an Artist Software client since 2016, she sought a modern, easy-to-manage web presence and better tools to engage collectors and contacts.

Managed Artwork set up her account and, within the first few weeks, trained her to add inventory and launch her website. Managed Artwork’s platform also provided contact management and bulk email tools, enabling Barbara to send e-news and updates to her list—demonstrating rapid onboarding and improved ability to maintain her portfolio and communicate with supporters.

Barbara Gothard