Case Study: Kinara Bargara sells out in 14 months with MAMA Advertising

Kinara Bargara sells out in just over 14 months with MAMA Advertising

Kinara Bargara, a boutique coastal land estate developer, engaged MAMA Advertising to create a complete brand identity and marketing strategy from the ground up for their new 74-lot project. The challenge was to position the estate to appeal to lifestyle-seeking buyers and stand out in a competitive market, all while working within a conservative budget.

MAMA Advertising developed a cohesive, lifestyle-led campaign that included naming, branding, a website, digital advertising, and sales materials. The highly targeted strategy focused on clarity and maximizing impact across every channel. As a result of this end-to-end campaign management by MAMA Advertising, the Kinara project sold out all 74 home sites in just over 14 months.

Kinara Bargara