Case Study: Brüush boosts conversions and simplifies checkout with Makro Agency

Bruush boosts conversion rates with Makro Agency

Bruush, a rapidly growing electric toothbrush brand, faced challenges with customer confusion around its product offerings and a complicated purchasing flow. They engaged the vendor, Makro Agency, to help clarify their one-time purchase and subscription options on their Shopify Plus store.

Makro reimagined the product page by introducing a new concept of purchasing a toothbrush with or without a refill plan, simplifying the choices. They also rebuilt the shopping cart for greater transparency. This solution led to a positive increase in conversion rates on the product page and boosted customer confidence by providing clear billing expectations.

Bruush