MakoLab
87 Case Studies
A MakoLab Case Study
The customer, Toyota Financial Services (TFS), the captive bank of Toyota Motor Corporation, faced the challenge of integrating Toyota Motor's accessories and services with its own financial products. The goal was to create a seamless and user-friendly online car purchasing experience that combined car configuration with fully visible financing quotes. MakoLab was engaged to deliver a solution.
MakoLab developed a comprehensive online car financing application that fully integrates every car with Toyota's accessories and TFS's financial products. The solution provides real-time financing offers and allows customers to adjust parameters, check creditworthiness, and finalize a car purchase. This MakoLab application has been implemented across 19 European markets for both Toyota and Lexus brands, generating over 1,200,000 default offer activations daily.