MakeWebBetter
3 Case Studies
A MakeWebBetter Case Study
Mammacult is an education and travel startup that sells child-friendly activities and tours via a WooCommerce site. They were using HubSpot but had unstructured, manual sales and marketing processes that caused them to miss hot leads, so they adopted MakeWebBetter’s HubSpot WooCommerce Integration to streamline data and workflows.
MakeWebBetter implemented the HubSpot WooCommerce Integration to sync contacts and orders (including historical data), create a deal for each WooCommerce order, map custom properties, and prebuild workflows—automating lead/status syncing and order-to-deal tracking. Mammacult reports saving 3–4 hours per day, achieving €42,976.98 in sales and increases of 57.17% in visitors, 23.22% in conversions and 52.63% in work efficiency, while simplifying their ongoing marketing and sales operations.
Stefano Prati
Mammacult