Case Study: American Uncle boosts conversions with MakeBeCool

American Uncle increases purchases by 181% with MakeBeCool

American Uncle, a retailer specializing in American food in Italy, faced challenges with their online store's conversion rate and overall design effectiveness. They partnered with MakeBeCool, a Shopify development company, to address these issues and enhance their e-commerce performance.

MakeBeCool conducted a comprehensive analysis and determined that a full redesign was necessary. They developed and implemented a new custom Shopify theme for American Uncle. This solution led to significant measurable improvements, including a 181% increase in purchases and a 170% increase in adds to cart. MakeBeCool's strategy successfully transformed the online store to drive higher conversions and customer loyalty.

American Uncle