Case Study: SERHANT. cuts automation costs by 10x with Make

Serhant cuts automation costs by 10x with Make

Serhant, a US real estate company, faced operational bottlenecks as it grew, struggling to manage a high volume of website inquiries, onboard users for its S.MPLE app, and process enrollments for its sales course. Their initial automation tool, Zapier, became unsustainable due to its pay-per-task model. The company turned to the vendor Make, via its solution partner BuildLab, for a more scalable and cost-effective automation solution.

BuildLab implemented Make to create automated workflows. The solution personalized form responses using webhooks and Mailgun, streamlined app onboarding with Calendly integrations, and automated course payments and access via Stripe and Circle. Using Make, Serhant achieved a 10x reduction in automation costs, efficiently managed thousands of course enrollments and form submissions, and onboarded hundreds of app users with minimal manual effort.

Serhant