Case Study: OPUS boosts member experience 10x with Make AI Agents

OPUS boosts member experience 10x with Make

OPUS, a global community platform for early-stage founders, faced the challenge of scaling its personalized member experience as its community grew internationally. Relying on human memory to track individual member needs became impossible, making it difficult to facilitate meaningful connections without creating noise. To address this, OPUS turned to vendor Make and its AI Agents to build a new member intelligence infrastructure.

Using Make, OPUS implemented a solution consisting of two AI Agents and 49 automated workflows to capture unstructured member data, augment it into mathematical personas, and lead hyper-personalized interactions. The Make-powered system delivers 24/7 service, provides a central place for information, and facilitates a personalized approach at scale. As a result, OPUS significantly boosted the member experience and created valuable connections across its larger, international membership base.

OPUS