Case Study: Minimum achieves automated lead qualification and saves 400+ hours a year with Make

Minimum saves 400+ hours a year with Make

The no-code agency Minimum faced a significant challenge with unqualified leads after their initial success in 2020. Lacking an effective qualification system, their sales team was wasting hundreds of hours each month on calls with leads that were not a good fit, which was costly and created frustration. This manual process was consuming an average of 32 hours per month for a key team member.

Minimum used Make to implement an automated lead qualification system. The solution involved creating a multi-stage workflow that automated communication and data handling between their website form, Pipedrive, Google Drive, and communication tools like Slack and Telegram. By using Make, Minimum saved over 400 hours of work per year, allowing their sales team to focus on qualified leads and significantly improving efficiency.

Minimum