Case Study: Hip Pop increases brand awareness and sales with Make More Noise

Hip Pop boosts retail listings and eCommerce sales with Make More Noise

Make More Noise was hired by Hip Pop, an innovative functional drinks brand, to manage its rebrand from 'Booch and Brew' and increase awareness of its new product range among retailers and consumers. The challenge was to educate the target audience on the health benefits of kombucha and establish the newly named company as a leading authority in the functional drinks space.

Make More Noise implemented a PR strategy featuring news announcements, product launch campaigns, and thought leadership content to build brand authority. The solution successfully increased awareness and supported business growth, leading to new retail listings, a rise in eCommerce sales, and several successful Kickstarter campaigns for Hip Pop.

Hip Pop