Case Study: Google Cloud boosts event marketing impact with Make it Happen

Google Cloud drives 12+ years of standout event marketing with Make it Happen

The customer, Google Cloud, a global tech leader, required innovative event marketing to support its Security and Public Sector teams across Australia and New Zealand. The vendor, Make It Happen, was enlisted to provide a full suite of event execution services to ensure a consistent and engaging brand presence at every touchpoint.

Make It Happen delivered a comprehensive solution including stand design and build, vendor communications, and on-site execution management. The results were a series of highly visual and effective exhibition booths and activations, leading to a successful 12-year partnership and an impressive brand presence at every event for Google Cloud.

Google Cloud