Case Study: Ticket Busters lowers CPA and boosts conversions with Bloom

Ticket Busters reduces CPA by 43% with Bloom

The vendor Bloom partnered with Ticket Busters, Ontario's premier traffic ticket defense firm. The customer’s challenge was to increase brand visibility and generate a steady flow of high-quality leads, aiming for sustainable growth in their online presence and potential customers.

Bloom developed a targeted creative strategy, designing visually appealing and high-performing paid media assets informed by past campaign data. This focus on optimized creatives aimed squarely at improving conversion rates. The results were significant, with Bloom's new ads achieving a 43% lower cost per acquisition (CPA) than older ones. The overall campaign saw a 13% reduction in CPA and a 25% increase in conversions.

Ticket Busters