Case Study: The September achieves 80% higher AdWords revenue with Bloom

The September boosts AdWords revenue 80% with Bloom

The September, an online retailer addressing the lack of designer shoes in Canada, faced the challenge of reaching the right customers to drive direct sales and efficient newsletter growth. They partnered with the digital marketing agency Bloom to implement targeted pay-per-click and e-commerce strategies.

Bloom introduced campaigns across AdWords, Facebook, and Bing to capture customers ready to purchase and boosted newsletter signups for key sales events. The results were significant, including an 80% increase in year-over-year AdWords revenue, a 300% increase in conversion rate, and 60% more transactions for The September.

The September