Bloom
40 Case Studies
A Bloom Case Study
The customer, Silverwax, is a family-owned business from Québec City specializing in high-performance car detailing products. Their challenge was to transition from a wholesale model to building a direct-to-consumer ecommerce presence by increasing their online visibility and social media efforts. The digital marketing agency Bloom was engaged to help grow their customer base.
Bloom's solution focused on organic growth through short-form video content, specifically by creating and managing a TikTok account for Silverwax. The agency provided creative direction, leveraged trending sounds, and increased posting frequency to 5-7 videos per week. The results, achieved in less than three months, were significant: Bloom helped Silverwax attain 3 million organic views, along with gaining 6,000 new followers and 44,000 likes on TikTok.