Case Study: Roller Rabbit achieves 1,124% Facebook ROAS with Major Tom

Roller Rabbit boosts Facebook ROAS to 1,124% with Major Tom

Roller Rabbit, a maker of women's and children's clothing and accessories, faced the challenge of an undefined paid media strategy. Their in-house team was focused on creative work, so they needed an external partner to develop a purposeful digital marketing plan to amplify their brand and attract loyal customers. They partnered with the digital agency Major Tom for this expertise.

Major Tom created an integrated paid media strategy utilizing channels like Facebook and Google Ads, along with an analytics solution for accurate reporting. This partnership generated significant results for Roller Rabbit, including a 1,124% return-on-ad-spend on Facebook, a 176% increase in eCommerce conversion rates, and a major increase in paid media revenue.

Roller Rabbit