Case Study: Fuse boosts authentic brand ambassador campaigns with MainEvent

Fuse - Customer Case Study

Fuse, a leading marketing firm focused on reaching teens and young adults, needed a better way to manage its growing field activations and Brand Ambassador programs as it expanded from action sports into major national brands. To organize campaigns, staff events, and gain visibility into campaign data, Fuse turned to MainEvent’s software platform.

With MainEvent’s ambassador tools, Fuse can load assignments in advance, let ambassadors log in to see tasks and submit recaps, and track KPIs, media, and campaign performance in detail. MainEvent also helps Fuse recruit from multiple talent pools, train young workers more clearly, and deliver client-ready reporting and insights; the result is a more scalable operation and a client retention rate three times the industry average.

Fuse

Nina Brand

Account Manager