Case Study: Kinsta streamlines email testing and saves 3 hours a day with Mailtrap

How Kinsta’s Developers, Designers, and QAs Collaborate On Emails

Kinsta, a premium WordPress hosting provider, faced a challenge in testing the thousands of HTML email notifications it sends daily. As the company grew, its previous method of logging emails to a console was insufficient for ensuring quality. Their development, QA, and design teams needed a better way to collaborate and validate emails for typos, broken links, and correct dynamic content before they reached users.

By implementing Mailtrap, Kinsta streamlined its email testing. The solution provided a shared inbox that allowed developers, designers, and QAs to easily collaborate and review test emails in isolated environments. This saved the team approximately three hours every day and multiple engineering days per project, ensuring a 100% success rate for all tested emails and preventing errors from reaching customers.

Kinsta

Andras Gerencser

Director of Development