Mailshake
32 Case Studies
A Mailshake Case Study
The customer, ThinkAlike Media, an LA-based marketing firm, needed an effective system for high-value B2B sales outreach to generate leads and secure meetings for its clients. Their challenge was to automate cold email campaigns while ensuring they felt personal and conversational to avoid being disregarded as spam. To achieve this, they turned to the vendor, Mailshake, and its automated email campaign service.
The solution implemented with Mailshake involved creating highly personalized, conversational email campaigns targeted at carefully curated lead lists. The vendor's automation allowed ThinkAlike to efficiently manage outreach for multiple clients, setting up campaigns that would pause when a prospect engaged so a personal follow-up could begin. This strategy, which included a soft follow-up approach, was integral to their success. The result was that ThinkAlike Media generated $250,000 in revenue using Mailshake, proving the continued power of a well-executed cold email strategy.
Zack Gutin
Founder