Case Study: Leadable achieves a 92% open rate with Mailshake

How Mailshake Helped Leadable Achieve An Open Rate Of 92%

Leadable, a Dublin-based outbound marketing outsourcing agency, struggled with the cold outreach necessary to secure enterprise clients for their SME customers. Their challenge was ensuring their emails were actually delivered and seen, rather than being lost to spam folders, which is a common issue in cold emailing. To tackle this, they partnered with Mailshake and utilized its sales engagement software.

By implementing Mailshake, Leadable leveraged its superior email deliverability, which was the highest among the many platforms they tested. The solution also included using features like the Sending Calendar to manage campaigns effectively. As a result, the agency consistently achieved above-average metrics, including open rates between 60-80% and a standout campaign with a 92% open rate, a 58% click-through rate, and a 36% reply rate, all made possible by Mailshake.

Leadable

Barry Moroney

CEO