Case Study: a marketing company achieves 42% organic traffic growth with Mailshake

How Mailshake Helped a Marketing Company Hit 42% Organic Traffic Growth Month-over-Month

The marketing company, a specialist in industrial engineering, faced significant challenges with its SEO strategy, particularly in the difficult and time-consuming process of link-building outreach. Their previous efforts, conducted through a standard CRM, suffered from poor email deliverability, low reply rates, and a high spam score, hindering their ability to grow organic traffic and generate leads. They turned to Mailshake to improve their cold outreach effectiveness.

By implementing Mailshake, the marketing company utilized its email deliverability features, list cleaning, and scheduling tools to launch a highly successful content-based link-building campaign. This solution dramatically increased their reply rates from 1% to over 30% and allowed them to scale up to sending thousands of personalized emails daily. The results were a 42% month-over-month organic traffic growth, reaching over 20,000 monthly blog visitors, and the generation of over 1,500 leads, significantly strengthening their backlink portfolio and sales pipeline.