Case Study: Flowers Across Australia Scales Backlink Building with Mailshake

How Flowers Across Australia Scaled Their Linkbuilding with Mailshake

Flowers Across Australia, a seller of premium dried floral arrangements, faced a challenge in scaling its manual content distribution and link acquisition strategy. Their previous method using Gmail templates was clunky, time-consuming, and prevented growth, ultimately holding the business back. They needed a solution to automate this outreach process.

The company implemented Mailshake to handle their prospecting and email outreach. This allowed them to effortlessly run multiple tailored campaigns, such as one for broken link building that achieves a 50% response rate. The solution eliminated bottlenecks, saving hours of manual work and enabling them to secure high-quality backlinks, with 15-20% of prospects adding their link from a single email. Mailshake made this significant growth in their SEO efforts possible.

Flowers Across Australia

Sean Morrissy

SEO Manager