Case Study: First Hold achieves a 60% email-to-lead rate with Mailshake

How First Hold Achieved a 60% Email-to-Lead Rate with Mailshake

First Hold, a venue booking platform, needed to generate a wide variety of venue partnerships to grow its unique service. To reach venues at a meaningful scale, the company needed an effective method for cold email outreach and chose Mailshake to power its campaign.

Using Mailshake, the team executed a highly targeted cold email campaign focused on delivering value and building relationships rather than a hard sell. This strategy, supported by Mailshake's email cleaning and LinkedIn integration, achieved an 83% open rate and generated 238 leads from 392 emails sent, providing First Hold with hundreds of new qualified leads.

First Hold

Jennifer Brown

President and Co-Founder