Case Study: UpToPar speeds up email campaigns and boosts open rates with Mailjet

UpToPar cuts email campaign time by 66% with Mailjet

UpToPar Management, a company that provides digital marketing for golf courses and resorts, faced a significant challenge as its team spent excessive time on cumbersome email tasks. This limited their capacity to support new clients and properties. Seeking to streamline operations, they turned to the email service provider Mailjet for its SMTP and campaign management services.

By implementing Mailjet, UpToPar gained access to collaboration tools, a reliable email builder, and structured subaccount management. This solution allowed them to streamline workflows and improve control over client approvals. The results were substantial: a 66% decrease in time spent on campaigns, annual time savings of over $12,000, and a dramatic increase in open rates from 5% to 30%. Ultimately, Mailjet enabled UpToPar to manage 30% more clients without adding staff.

UpToPar