Case Study: Exoticca improves email deliverability and scaling with Mailjet

Exoticca partners with Mailjet to implement its global emailing strategy

Exoticca, the Spanish online travel agency, needed a scalable email marketing platform as it expanded into other European markets. Its previous provider had an outdated template editor and slow, costly incident resolution, so the company turned to Mailjet for a more agile solution and closer expert support.

Mailjet provided Exoticca with an intuitive email editor, reliable infrastructure, and dedicated customer success guidance on deliverability and best practices. As a result, Exoticca improved its IP reputation with email clients from 55% to 90% in some cases, along with better KPIs, open rates, and click-through rates.

Exoticca

Samuel Martí

Email Marketing Lead