Case Study: Samba.ai achieves 50M monthly sends and enterprise-scale deliverability with Mailgun

Samba.ai Growing Fast and Growing Smart with Mailgun

Samba.ai is an AI-powered marketing platform that enriches emails with personalized, behavior-driven content pulled from clients’ websites. As the company began landing larger brands, it faced a critical challenge: find an email service provider that could reliably deliver at scale (millions of messages per hour) and reassure clients about inbox placement amid competitor skepticism.

Samba.ai selected Mailgun for its API-first architecture, high-throughput single-request processing, deliverability focus, analytics, and responsive support. As a result, Samba.ai now sends about 50 million emails a month with bursts up to 1 million an hour, has surpassed competitors on growth metrics, and leverages Mailgun’s tools and support to continue developing AI-driven, dynamic email experiences.

Samba.ai

David Vyskocil

Founder