Case Study: Live The Creed boosts repeat sales with MailerLite

Live The Creed sells out limited editions in 1–2 hours with MailerLite

Live The Creed, an emergency medical kit brand, faced a challenge when Instagram algorithm changes reduced their organic visibility and sales. Relying on expensive Meta Ads to acquire customers was unsustainable due to high acquisition costs, and founder Jonathan Barbera needed a way to turn one-time buyers into repeat, high-value customers. To address this, he turned to the email marketing service MailerLite.

Using MailerLite, Jonathan implemented a solution centered on automated email sequences triggered by purchases. This system nurtured new buyers and efficiently upsold higher-value products. The results were significant, with MailerLite enabling a scalable sales engine that dramatically boosted customer lifetime value and profitability. Limited edition product promotions sold out within hours via email, successfully turning the channel into a powerful, low-cost driver of repeat business.

Live The Creed