Case Study: Neoseed.io achieves hundreds of paid subscribers and saves hours with MailerLite

How Yvan Derogis attracted 100s of paid subscribers while saving time with automation

Neoseed.io, founded by Yvan Derogis, is a newsletter side hustle that helps readers discover successful U.S.-based businesses they can replicate in their own countries. As a solo founder balancing a full-time job, Yvan needed a way to turn free subscribers into paid ones and reduce the time spent manually creating, formatting, and sending newsletter content. He used MailerLite for his email marketing and automation, along with Make to connect tools and streamline workflows.

MailerLite helped Neoseed.io automate welcome sequences, segment free and paid subscribers, and send tailored content that nurtured readers toward upgrades. With MailerLite and Make, Yvan automated content formatting, lead magnet delivery, and subscription management, saving an estimated 4 hours per week. The system helped him generate hundreds of paid subscribers, earn thousands of dollars, and achieve strong engagement, including over 40% open rates on the free newsletter and around 60% opens on welcome emails.

Neoseed.io

Yvan Derogis

Founder