Case Study: Timbers Resorts captures luxury island living with Magnetic Creative

Timbers Resorts captures Kaua’i luxury in 2 weeks with Magnetic Creative

Timbers Resorts, a purveyor of luxury properties, needed to market its new resort on Kaua’i to prospective owners before it even opened. The challenge was to capture the unique balance of outdoor island lifestyle and unparalleled luxury to appeal to an affluent audience. They turned to vendor Magnetic Creative for content marketing and production services.

Magnetic Creative developed a strategy centered on "barefoot sophistication," executing a two-week photoshoot to capture lifestyle and architectural content. The solution involved creating a robust library of photos and videos showcasing the resort's stunning location, amenities, and authentic Hawaiian spirit. This visual content was used across the website and digital media to successfully entice potential property owners and establish the resort's heritage.

Timbers Resorts