Case Study: Deposita boosts global brand visibility and lead generation with Magnetic Creative

Deposita grows from zero to 13,154 followers with Magnetic Creative

Deposita, a South African technology company specializing in cash handling solutions, faced the challenge of having virtually no digital presence. With an outdated website and no social media footprint, they were unable to compete effectively, especially as the world shifted online during the Covid-19 pandemic. They engaged the vendor, Magnetic Creative, for a comprehensive rebranding and growth marketing initiative to build a modern brand identity and establish themselves as a global industry leader.

Magnetic Creative developed a new strategic brand positioning for Deposita, "Do More With What’s Yours," and executed a full creative rollout. This included a new website, social media management, and a content strategy focused on creating valuable, converting content. The results were significant, with Deposita growing its LinkedIn followers by 8,500 and generating 400 marketing-qualified leads in the first 60 days post-launch. Magnetic Creative's efforts successfully built an engaged online community of over 13,000 followers and generated 2,500 sales-qualified leads, establishing Deposita's prominent new digital presence.

Deposita