Case Study: Windward Bank boosts new account openings with Magnet’s digital banking website and platform

Windward Bank launches digital banking platform with Magnet, driving 500% more new accounts in month one

Windward Bank, a heritage financial institution, needed to launch a modern digital banking platform that could attract digitally native customers without compromising the security and trust inherent to its 115-year-old parent company. Magnet Co designed and built this comprehensive solution, which included a Webflow marketing website, AWS microservices, mobile apps, and legacy system integration.

Magnet Co implemented a dual-layer platform featuring a responsive digital experience and a secure infrastructure with MFA and encryption built-in from the start. The solution also incorporated CRM automation for efficient prospect routing and lifecycle email programs for customer success. This approach resulted in a 500% increase in new account openings in the first month and a 95% customer satisfaction rate, successfully modernizing the bank's offering while retaining its inherited trust.

Windward Bank