Case Study: Three Sixty Merchandise boosts qualified inbound leads with Magnet's Webflow retail merchandising website redesign

Three Sixty Merchandise cuts CAC 31% and boosts qualified leads 2.4× with Magnet Co

Three Sixty Merchandise, an employee-owned retail merchandising firm for the Kroger ecosystem, had a website that undersold its depth of services and unique access to Kroger leadership. Their challenge was to redesign this site into a more effective growth engine to better attract brand partnerships. The vendor, Magnet Co, was engaged to perform a website redesign using Webflow.

Magnet Co delivered a Webflow CMS-based site that clearly articulated the firm's services, highlighted its employee-ownership story and Kroger access, and incorporated SEO and conversion-focused architecture. The solution included content workshops, a new narrative, and lead tracking. Post-launch results were significant, with a customer acquisition cost (CAC) down 31% and a 2.4x increase in qualified inbound leads for Three Sixty Merchandise.

Three Sixty Merchandise