Case Study: Armit Wines improves customer service and reporting with Maginus OMS

Maginus Transforms Customer Service for Armit Wines

Armit Wines, a B2B fine wine merchant, needed a new system to improve customer service, manage promotions more effectively, and strengthen management reporting. The company chose Maginus OMS from Maginus because it matched its specialist wine-trade requirements, including En Primeur sales, customer reserves, and bonded stock, while also supporting future growth.

Maginus implemented Maginus OMS to give Armit Wines immediate access to customer details, a full contact log, and better management information across multiple selling divisions. As a result, staff can answer queries faster and more accurately, customer service has improved, promotions are easier to manage and measure, and the business has gained new B2B customers online.

Armit Wines

Andrew Murray

Financial Director