Case Study: Whisper Pumps boosts B2B eCommerce performance with magic42's Magento Open Source and Hyvä Theme solution

Whisper Pumps boosts site speed and SEO with magic42's Hyvä migration

magic42 partnered with Whisper Pumps, a B2B and B2C company, to address their need for a faster, more modern, and responsive eCommerce website. The challenge was to migrate their outdated and unsupported Magento Open Source platform to a new version that could improve page speed, SEO, and the overall customer journey.

The solution from magic42 involved migrating the site to a supported version of Magento Open Source and implementing the high-performance Hyvä theme. This included developing specialized features like grouped product comparison tables, integrating ElasticSuite for improved search, adding product enquiry forms, a blog, and Feefo reviews. The work by magic42 resulted in a significantly faster website with enhanced functionality, aimed at increasing sales, generating more leads, and improving the company's online reputation.

Whisper Pumps