magic42
51 Case Studies
A magic42 Case Study
magic42 partnered with Haws Watering Cans, a historic Birmingham-based brand, to increase their online sales. The challenge involved improving their ecommerce strategy, website navigation, and managing key marketing channels like AdWords and email.
The solution from magic42 included creating a bespoke mega menu to improve UX, setting up back-in-stock notifications and reviews collection via Klaviyo, and managing AdWords campaigns. These efforts helped grow the Haws newsletter list, increase sales, and expand the brand's international reach, providing a strong return on investment.