magic42
51 Case Studies
A magic42 Case Study
Buy Sheds Direct approached magic42 for support in redesigning their B2C Magento Open Source platform with a new Hyvä theme. Their challenge was to improve the site's user experience to increase conversion rates and average order value, with a specific need to create more effective upselling journeys for their premium shed products.
magic42 designed and implemented a comprehensive upselling solution, which included a new product display page layout and a one-click upgrade feature that intelligently linked products within Magento. This streamlined process allowed customers to easily see and select better shed options, directly improving Buy Sheds Direct's revenue. The vendor, magic42, also utilized wireframing and clickmapping to significantly accelerate the design phase and enhance the overall customer journey.