Case Study: SD Lab reclaims 20+ hours a week with Magic virtual assistants

SD Lab saves 10-20 hours a week with Magic

SD Lab, an outbound sales consultancy founded by Tom Slocum, faced a significant challenge when a key team member departed. As a solo founder, he was suddenly overwhelmed with administrative work, outbound sales execution, and content management, leading to increased demand and burnout. He turned to the vendor Magic to provide a virtual assistant service to help reclaim his time without compromising quality.

Magic implemented a full-time virtual assistant who took over a wide range of tasks including inbox management, CRM enrichment, content scheduling, and cold calling support. This solution saved Tom 10-20 hours per week, restored his work-life balance by giving him back his weekends, and allowed him to focus on high-impact strategic work. The vendor Magic successfully turned the virtual assistant into a essential part of the company's operations and a revenue driver.

SD Lab