Case Study: Generali Concierge Services improves online customer experience with Magic Software

Generali Concierge Services Deploys Its Digital Conversational Agent Thanks to Magic Software

Generali Concierge Services wanted to improve its online customer experience by launching a real-time conversational bot that could answer premium clients automatically, without a Lifestyle advisor. The challenge was to make the bot understand natural language and handle complex requests such as restaurant searches, rental car searches, and tourist activities while connecting to multiple external data sources.

Magic Software provided the technical solution with its xpi integration platform, which enabled Generali Concierge Services to orchestrate API calls, apply business rules, and retrieve data in real time. The result was a fast, agile service with strong data integration capabilities, predefined connectors, and no technical limitations in use, helping deliver the best results to customers more efficiently.

Generali Concierge Services

Christophe Michot

Chief Technology Officer