Case Study: Showtime builds a thriving crypto art community with Magic Link

How Magic helps Showtime build community around crypto art

Showtime, a social network for NFT digital art, needed a fast and user-friendly authentication solution to onboard its growing community of users, many of whom were new to crypto. They turned to Magic to provide a seamless login experience for their users without the complexity of managing their own authentication system.

By implementing Magic, Showtime was able to integrate a frictionless email-based login in a matter of hours, eliminating the need for users to have crypto wallets or technical knowledge. This solution from Magic enabled Showtime to quickly onboard over 20,000 users and smoothly handle influxes of new members from outside the crypto community, allowing the team to focus on building their platform.

Showtime

Alex Masmejean

Co-founder and CEO