Case Study: Bühler boosts partner retention and eliminates channel conflict with Magentrix PRM

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Preview of the Bühler Case Study

Bühler saves 30 hours a month on partner training with Magentrix

Bühler, a $3 billion Swiss family-owned manufacturing company, faced significant channel conflict and partner retention issues due to a lack of visibility into deals and cumbersome, time-consuming processes for sharing information and resources. Their partners found it difficult to access necessary materials and training, relying on inefficient methods like email and a hard-to-use SharePoint site. To address this, Bühler selected the Magentrix Partner Management Platform after a rigorous three-month assessment of ten vendors.

By implementing Magentrix, Bühler gained a suite of tools including Deal Management, which eliminated channel conflict by time-stamping leads and ensuring deal exclusivity for partners. The solution also provided a central hub for document sharing, self-serve training, news delivery, and a formal MDF program. Magentrix delivered substantial results: partner retention increased, partner engagement improved, and the company saved over 100 hours per month across various processes. The measurable ROI included saving 30 hours a month on tracking opportunities, 30 hours on training, and 17 hours on event management.


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